International marketing / Michael R. Czinkota and Ilkka A. Ronkainen.

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Material type: Text

TextPublication details: Fort Worth, Texas : The Dryden Press, 1993Description: xxix, 815p. : ill., 26cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.848 CZI (Browse shelf(Opens below))	1	Available		00212925

Includes bibliographical references and indexes.