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Forecasting for the pharmaceutical industry [electronic resource] : models for new product and in-market forecasting and how to use them / Arthur G. Cook.

By: Contributor(s): Material type: TextTextPublication details: Aldershot, England ; Burlington, VT : Gower, c2006.Description: xvii, 141 p. : illSubject(s): Genre/Form: DDC classification:
  • 615.1068/4 22
LOC classification:
  • HD9665.5 .C666 2006
Online resources:
Holdings
Item type Current library Call number Status Date due Barcode
Ebook TUS: Midlands, Main Library Athlone Online eBook (Browse shelf(Opens below)) Available

Includes bibliographical references (p. 135-137) and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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