Strategic management : a PC-based approach / Patrick B. McNamee.
Material type: TextPublication details: Oxford : Butterworth-Heinemann, 1992.Description: xiv,256pISBN:- 9780750605052 (pbk) :
- 0750605057 :
- 658.401202855365 MCN
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 658.401202855365 MCN (Browse shelf(Opens below)) | 1 | Available | 00210376 |
Browsing TUS: Midlands, Main Library shelves, Shelving location: Athlone General Lending Close shelf browser (Hides shelf browser)
658.4012 WOR Global strategic management : the essentials / | 658.4012 ZAI Competitive benchmarking. | 658.40120285 PAR Information economics : linking business performance to information technology / | 658.401202855365 MCN Strategic management : a PC-based approach / | 658.401202855365 MCN Strategic management : a PC-based approach / | 658.401209415 LEA Strategy and general management : an Irish reader / | 658.401209415 LEA Strategy and general management : an Irish reader / |
Unable to replace out of print 29.1.96.
System requirements for computer program disk: IBM PC or compatible; DOS; at least 640K RAM; hard disk with approx. 4 MB free; high density disk drive; color monitor recommended.
"Instructions for using the computer diskette": folder ([4] p.) inserted.
Includes bibliographical references and index.
The concept of strategic management is now widely recognized and this book aims to make its use more widespread. It presents core concepts in strategic management, explaining the language of strategy. The book includes a free disk and aims to provide the computing skills to develop planning models.