The typography idea book : inspiration from 50 masters / Steven Heller and Gail Anderson.
Material type: TextPublisher: London : Laurence King Publishing, 2016Copyright date: ©2016Description: 128 pages : illustrations (chiefly color) ; 22 cmContent type:- 9781780678498
- 1780678495
- 686.22 HEL 23
- J534
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 686.22 HEL (Browse shelf(Opens below)) | Available | 225951 | ||
Long Loan | TUS: Midlands, Main Library Athlone General Lending | 686.22 HEL (Browse shelf(Opens below)) | Available | 225952 |
"Alex Steinweiss / Andrew Bryom / Saul Bass / Mehmet Ali Türkmen / Dave Towers / Brian Lightbody / Alvin Lustig / Alan Fletcher / Paula Scher / Kevin Cantrell / Robert Massin / Herb Lubalin / OCD / Alan Kitching / Elvio Gervasi / Francesco Cangiullo / Preist+Grace / Fiodor Sumkin / Alejandro Paul / Zuzana Licko / Jonny Hannah / Jon Gray / A.M. Cassandre / Seymour Chwast / Paul Cox / Nicklaus Troxler / Sascha Hass / Ben Barry / Michiel Schuurman / Paul Sych / Zsuzsanna Ilijin / Stephen Doyle / El Lissitzky / Wim Crouwel / Experimental Jetset / Wing Lau / Josef Müller-Brockmann / Herbert Bayer / Áron Janscó / Jamie Reid / Tom Carnase / Milton Glaser / Rizon Parein / Roger Excoffon / Paul Belford / Alexander Vasin / Lester Beall / Neville Brody / Eric Gill / Tom Eckersley" --Cover.
Includes bibliographical references (page 124-125) and index.
Communicate through letters. Pictorial ; Environmental ; Construction ; Transformative ; Conceptual ; Comic -- Create typographic personalities. Collage ; Re-forming ; Obsessive ; Extreme ; Talking ; Overlapping ; Non-traditional -- Be inspired by history. Antique ; Vernacular ; Avant-garde ; Pastiche ; Rococo ; Swash ; Digital -- Explore media and technique. Hand-lettering ; Brush scrawl ; Custom ; Logo type ; Crayon ; Blackboard ; Vector ; Laser -- Create illusion and mystique. Flat dimensional ; Fluidity ; Overprinting ; Shadow -- Experiment with style and form. Experimental ; Smart type ; Lower case ; Minimalism ; Expressive reduction ; Grids ; Abstraction -- Play and improvise. Ransom notes ; Puns ; Rebuses ; Illumination ; Novelty ; Type face ; Integration ; Scale ; Jumbled ; Initials ; Punctuation.
This book serves as an introduction to the key elements of good typographic design. Broken into sections covering the fundamentals of typography, the book features inspiring works by acclaimed typographic designers from across the world. Each section illustrates technical points and encourages readers to try out new ideas of their own. The subjects covered include typographic rebus, abstract form, overlapping, using grids, metaphoric construction and illumination. The result is an instantly accessible, jargon-free guide to typographic design using professional techniques.