Quantitative models in marketing research [electronic resource] / Philip Hans Franses and Richard Paap.
Material type: TextPublication details: Cambridge, UK ; New York : Cambridge University Press, 2001.Description: xiii, 206 p. : illSubject(s): Genre/Form: DDC classification:- 658.8/3/015118 21
- HF5415.2 .F714 2001
Item type | Current library | Call number | Status | Date due | Barcode | |
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Ebook | TUS: Midlands, Main Library Athlone Online | eBook (Browse shelf(Opens below)) | Available |
Includes bibliographical references (p. 196-201) and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.