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Introduction to marketing concepts [electronic resource] / Graeme Drummond, John Ensor.

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Material type: Text

TextPublication details: Oxford ; Boston, MA : Elsevier/Butterworth Heinemann, 2005.Description: xiii, 283 p. : illSubject(s):

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Item type	Current library	Call number	Status	Date due	Barcode
Ebook	TUS: Midlands, Main Library Athlone Online	eBook (Browse shelf(Opens below))	Available

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.