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Transnational management : text, cases, and readings in cross-border management.

By: Contributor(s): Material type: TextTextPublication details: Singapore ; London : McGraw-Hill, c2011.Edition: 6th ed. / Christopher A. Bartlett, Paul W. BeamishDescription: xvii, 762 p. : ill., maps ; 24 cmISBN:
  • 9780071267434 (pbk.) :
  • 9780071267434 (Paper)
Subject(s): DDC classification:
  • 658.049 BAR
LOC classification:
  • HD62.4 .B365 2011
Contents:
Part 1.The strategic imperatives -- 1.Expanding abroad: motivations, means, and mentalities -- 2.Understanding the international context: respoinding to conflicting environmental forces -- 3.Developing transnational strategies: building layers of competitive advantage --Part 2.The organisational challenge -- 4.Developing a transnational organization: managing integration, responsiveness, and flexibility -- 5.Creating worldwide innovation and learning: exploiting cross-border knowledge management -- 6.Engaging in cross-border collaborationL managing across corporate boundaries -- Part 3.The managerial implications -- 7.Implementing
Summary: This text focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries.

Previous ed.: 2008.

Includes bibliographical references and index.

Part 1.The strategic imperatives -- 1.Expanding abroad: motivations, means, and mentalities -- 2.Understanding the international context: respoinding to conflicting environmental forces -- 3.Developing transnational strategies: building layers of competitive advantage --Part 2.The organisational challenge -- 4.Developing a transnational organization: managing integration, responsiveness, and flexibility -- 5.Creating worldwide innovation and learning: exploiting cross-border knowledge management -- 6.Engaging in cross-border collaborationL managing across corporate boundaries -- Part 3.The managerial implications -- 7.Implementing

This text focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries.

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