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Principles of marketing [electronic resource] / Philip Kotler ... [et al.].

Contributor(s): Material type: TextTextPublication details: Harlow, UK ; New York : Prentice Hall/Financial Times, 2005.Edition: 4th European edDescription: xxxiv, 954 p : col. ill. ; 28 cmContent type:
Media type:
Carrier type:
ISBN:
  • cis5820454
  • 9786610601332 (electronic bk.)
Subject(s): Genre/Form: DDC classification:
  • 658.8
Online resources:
Holdings
Item type Current library Call number Status Date due Barcode
Ebook TUS: Midlands, Main Library Athlone Online 658.8 (Browse shelf(Opens below)) Available

Title from e-book title screen (viewed October 15, 2007).

Includes bibliographical references and indexes.

Electronic reproduction. UK : MyiLibrary, 2007.

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