Graphic design history : a critical guide / Johanna Drucker, Emily McVarish.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780132410755 (pbk.) :
- 9780132410755 (pbk)
- 760.09 DRU
- NC998 .D78 2008
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Short Loan | TUS: Midlands, Main Library Athlone General Lending | 760.09 DRU (Browse shelf(Opens below)) | 1 | Available | 207909 |
Includes bibliographical references and index.
1.Early writing: mark-naming, notation systems, and scripts -- 2.Classical literacy -- 3.Medieval letterforms and book formats -- 4.Renaissance design: standardization and modularization in print -- 5.Modern typography and the creation of the public sphere -- 6.The graphic effects of industrial production -- 7.Mass mediation -- 8.Formations of the modern movement -- 9.Innovation and persuasion -- 10.The culture of consumption -- 11.Public interest campaigns and information design -- 12.Corporate indentities and international style -- 13.Pop and protest -- 14.Postmodernism in design -- 15.Digital design.
'Graphic Design History' traces the social and cultural role of visual communication from prehistory to the present, connecting what designers do every day to a history of innovative graphic forms and effects.