One plus one equals three : a masterclass in creative thinking / Dave Trott.

By:

Trott, Dave [author.]

Material type: Text

TextPublisher: London : Macmillan 2015Description: 223 pages ; 21 cmISBN:

9781447287032 (hbk.) :

Subject(s):

DDC classification:

153.35 TRO

LOC classification:

BF408

Contents:

Introduction: Why one plus one equals three -- Part one: Regret is worse than embarassment -- Part two.Choice architecture -- Part three.The spirit of the law, not the letter of the law -- Part four: The messsage is the medium -- Part five.Disaster is a gift -- Part six.The value of ignorance -- Part seven. Questoins the question -- Part eight. Belief trumps fact -- Part nine. Creativity is messy.

Summary: How do you make something out of nothing? This book goes straight to the heart of the creative impulse. Combining Dave Trott's disctinctive, almost Zen-like storytelling, humour and practical advice, its collection of provocative anecdotes and thought experiments are designed to light a fire under your own creative ambitions.

Holdings ( 1 )
Title notes ( 2 )

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Long Loan	TUS: Midlands, Main Library Athlone General Lending	153.35 TRO (Browse shelf(Opens below))	1	Available		223189

How do you make something out of nothing? This book goes straight to the heart of the creative impulse. Combining Dave Trott's disctinctive, almost Zen-like storytelling, humour and practical advice, its collection of provocative anecdotes and thought experiments are designed to light a fire under your own creative ambitions.