Retailing management / Michael Levy, Barton A. Weitz.

By:

Levy, Michael

Contributor(s):

Weitz, Barton A

Material type: Text

TextPublication details: Boston, Mass. ; London : McGraw-Hill/Irwin, 2006.Edition: 6th edDescription: xxix, 658 p. : col. ill., col. maps, col. ports. ; 28 cmISBN:

9780071106887 (pbk.) :
007110688X (pbk.) :

Subject(s):

DDC classification:

658.87 LEV

LOC classification:

HF5429 .L4828 2006

Contents:

Section 1.The world of retailing -- Section II.Retailing strategy -- Section III.Merchandise management -- Section iV. Store management -- Section V.Cases.

Summary: This textbook is known for its strategic look at retailing and very current coverage, with text organized around a model of strategic decision-making. It provides a balanced treatment of strategic, 'how-to', and conceptual material, in a highly readable and interesting format.

Holdings ( 3 )
Title notes ( 4 )

Holdings
Item type	Current library	Call number	Copy number	Status	Barcode
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.87 LEV (Browse shelf(Opens below))	1	Available	204455
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.87 LEV (Browse shelf(Opens below))	1	Available	204458
Long Loan	TUS: Midlands, Main Library Athlone General Lending	658.87 LEV (Browse shelf(Opens below))	1	Available	204456

Previous ed.: 2004.

Includes bibliographical references and index.

Section 1.The world of retailing -- Section II.Retailing strategy -- Section III.Merchandise management -- Section iV. Store management -- Section V.Cases.

This textbook is known for its strategic look at retailing and very current coverage, with text organized around a model of strategic decision-making. It provides a balanced treatment of strategic, 'how-to', and conceptual material, in a highly readable and interesting format.