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Management mistakes and successes / Robert F. Hartley.

By: Material type: TextTextPublication details: Hoboken, N.J. : Wiley ; Chichester : John Wiley [distributor], c2008.Edition: 9th edDescription: xii, 416 p. : ill. ; 23 cmISBN:
  • 9780470087008 (pbk.) :
  • 9780470087008 (pbk.) :
Subject(s): DDC classification:
  • 658.4 HAR
LOC classification:
  • HD31 .H3485 2008
Contents:
Chapter 1 Introduction.Part I Managing Ebbing Performance and Crisis.Chapter 2 Tough Love -- Dunlap\'s Approach to Troubled Companies.Chapter 3 Perrier -- Overreacting to a Crisis.Chapter 4 Ford Explorers with Firestone Tires: Ill-Handling a Killer Scenario.Part II Great Comebacks.Chapter 5 Continental Air -- Salvaging From the Ashes.Chapter 6 Harley-Davidson -- A Long-Overdue Revival.Chapter 7 IBM -- A Fading Giant Rejuvenates.Part III Merger Pitfalls.Chapter 8 Snapple: Quaker\'s Reckless Acquisition.Chapter 9 Newell\'s Acquisition of Rubbermaid Becomes an Albatross.Chapter 10 DaimlerChrysler -- Blatant Misrepresentation.Part IV Planning.Chapter 11 Euro Disney -- Bungling a Successful Format.Chapter 12 Boeing -- Losing, Then Regaining, Dominance vs. Airbus.Chapter 13 Vanguard -- Success in Taking the Road Less Traveled.Chapter 14 A Hedge Fund Manager Finds Opportunity in Two Faltering Firms -- Kmart and Sears.Part V Leadership and Execution.Chapter 15 Hewlett-Packard Under Carly Fiorina, and After Her.Chapter 16 Wal-Mart -- A Tottering Giant.Chapter 17 Southwest Airlines: Try to Match Our Prices.Chapter 18 Herman Miller: A Beleagured Role Model in Leadership.Part VI Controlling.Chapter 19 UnitedWay -- A Not-for-Profit Also Needs Controls and Oversight.Chapter 20 Maytag -- Incredibly Loose Supervision Over a Foreign Subsidiary.Chapter 21 MetLife -- Poorly Controlled Sales Practices.Part VII Entrepreneurial Adventures.Chapter 22 Boston Beer: Is Greater Growth Possible?Chapter 23 OfficeMax -- To the End.Chapter 24 Gateway Computer\'s Efforts to Stay Alive.Chapter 25 Conclusions -- What Can Be Learned?
Summary: For over 20 years, Robert Hartley has compiled a collection of classic and current mistakes, successes and turnarounds of today's most prominent business players. During that time current and future business leaders have used this book to analyze the actions of prominent businesses and the results of these actions.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 658.4 HAR (Browse shelf(Opens below)) 1 Available 204980

Previous ed.: 2004.

Includes bibliographical references and index.

Chapter 1 Introduction.Part I Managing Ebbing Performance and Crisis.Chapter 2 Tough Love -- Dunlap\'s Approach to Troubled Companies.Chapter 3 Perrier -- Overreacting to a Crisis.Chapter 4 Ford Explorers with Firestone Tires: Ill-Handling a Killer Scenario.Part II Great Comebacks.Chapter 5 Continental Air -- Salvaging From the Ashes.Chapter 6 Harley-Davidson -- A Long-Overdue Revival.Chapter 7 IBM -- A Fading Giant Rejuvenates.Part III Merger Pitfalls.Chapter 8 Snapple: Quaker\'s Reckless Acquisition.Chapter 9 Newell\'s Acquisition of Rubbermaid Becomes an Albatross.Chapter 10 DaimlerChrysler -- Blatant Misrepresentation.Part IV Planning.Chapter 11 Euro Disney -- Bungling a Successful Format.Chapter 12 Boeing -- Losing, Then Regaining, Dominance vs. Airbus.Chapter 13 Vanguard -- Success in Taking the Road Less Traveled.Chapter 14 A Hedge Fund Manager Finds Opportunity in Two Faltering Firms -- Kmart and Sears.Part V Leadership and Execution.Chapter 15 Hewlett-Packard Under Carly Fiorina, and After Her.Chapter 16 Wal-Mart -- A Tottering Giant.Chapter 17 Southwest Airlines: Try to Match Our Prices.Chapter 18 Herman Miller: A Beleagured Role Model in Leadership.Part VI Controlling.Chapter 19 UnitedWay -- A Not-for-Profit Also Needs Controls and Oversight.Chapter 20 Maytag -- Incredibly Loose Supervision Over a Foreign Subsidiary.Chapter 21 MetLife -- Poorly Controlled Sales Practices.Part VII Entrepreneurial Adventures.Chapter 22 Boston Beer: Is Greater Growth Possible?Chapter 23 OfficeMax -- To the End.Chapter 24 Gateway Computer\'s Efforts to Stay Alive.Chapter 25 Conclusions -- What Can Be Learned?

For over 20 years, Robert Hartley has compiled a collection of classic and current mistakes, successes and turnarounds of today's most prominent business players. During that time current and future business leaders have used this book to analyze the actions of prominent businesses and the results of these actions.

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