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Tourism and hospitality research in Ireland : concepts, issues and challenges / edited by Noelle O'Connor, Mary Keating, Joanne Malone and Aileen Murphy.

Contributor(s): Material type: TextTextPublication details: Waterford : Waterford Institute of Technology, 2007.Description: xix, 387 p. : ill. ; 25 cmISBN:
  • 0954028171
  • 1954028172
  • 9781954028173
Subject(s): DDC classification:
  • 338.4791 OCO
Contents:
1.Borders and tourism: a forward research agenda. David Meade, Stephen Boyd and Desmond Hill -- 2.Ecotourism in Ireland: eco-labelling - a cross-border, pan-European Approach. James Hanrahan -- 3.Slow food: enriching the tourism experience through agricultural diversity. Joanna Sweeney -- 4.The antecedents of market orientation in microtourism service firms: the development of a conceptual model and research propositions. David Haberlin and Anthony Foley -- 5.A study of the Northern Ireland tourism industry, specifically related to repeat business generated by visitors from Southern Europe. Philip Robertson, Amy Burns and Donna Chambers -- 6.DMO websites: an opportunity for destination brand differentiation. Natalie Baer and Megan Woods -- 7.Northern Ireland and The Chronicles of Narnia - The Lion, the Witch and the Wardrobe: an innovative destination branding partnership. Peter Boan and Noëlle O'Connor -- 8.Nationality and Ireland's tourism destination imagery. Catriona Murphy -- 9.A conceptual framework to explain adoption and diffusion of a NHRD standard: a case study in Ireland. Aileen Murphy and Thomas Garavan -- 10.The use of story eliciting interviews as an approach to a narrative research: narrating the experience of hotel middle managers in the implementation of change initiatives. Mary Keating -- 11.Perceptions and attitudes of hospitality and tourism academics towards cultural diversity in the curriculum: experiences from Ireland. Frances Devine, Niamh Hears, Tom Baum and Anna Murray -- 12.Measuring the invisible: transferable skills for hospitality management. Joanne Malone -- 13.Should I stay or should I go? Examining issues of student retention on tourism and hospitality courses in the Institute of Technology sector. Fergus Dunne -- 14.Towards further understanding of relevant service typologies for the hospitality industry. Aoife Walsh, Anne Marie Lally and Anthony Foley -- 15.The current understanding and use of revenue management in accommodation businesses in the East Coast and Midlands -- 16.Barriers to information and communication technology adoption amongst small and medium tourism enterprises: what they are and how they can be overcome. Seán Duffy -- 17.The evolution of electronic distribution: a case study of the Castletroy Park Hotel, Limerick. Aisling Nagle and Sinéad O'Leary.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Long Loan TUS: Midlands, Main Library Athlone General Lending 338.4791 OCO (Browse shelf(Opens below)) 1 Available 203827
Long Loan TUS: Midlands, Main Library Athlone General Lending 338.4791 OCO (Browse shelf(Opens below)) 1 Available 203826

Includes bibliographical references.

1.Borders and tourism: a forward research agenda. David Meade, Stephen Boyd and Desmond Hill -- 2.Ecotourism in Ireland: eco-labelling - a cross-border, pan-European Approach. James Hanrahan -- 3.Slow food: enriching the tourism experience through agricultural diversity. Joanna Sweeney -- 4.The antecedents of market orientation in microtourism service firms: the development of a conceptual model and research propositions. David Haberlin and Anthony Foley -- 5.A study of the Northern Ireland tourism industry, specifically related to repeat business generated by visitors from Southern Europe. Philip Robertson, Amy Burns and Donna Chambers -- 6.DMO websites: an opportunity for destination brand differentiation. Natalie Baer and Megan Woods -- 7.Northern Ireland and The Chronicles of Narnia - The Lion, the Witch and the Wardrobe: an innovative destination branding partnership. Peter Boan and Noëlle O'Connor -- 8.Nationality and Ireland's tourism destination imagery. Catriona Murphy -- 9.A conceptual framework to explain adoption and diffusion of a NHRD standard: a case study in Ireland. Aileen Murphy and Thomas Garavan -- 10.The use of story eliciting interviews as an approach to a narrative research: narrating the experience of hotel middle managers in the implementation of change initiatives. Mary Keating -- 11.Perceptions and attitudes of hospitality and tourism academics towards cultural diversity in the curriculum: experiences from Ireland. Frances Devine, Niamh Hears, Tom Baum and Anna Murray -- 12.Measuring the invisible: transferable skills for hospitality management. Joanne Malone -- 13.Should I stay or should I go? Examining issues of student retention on tourism and hospitality courses in the Institute of Technology sector. Fergus Dunne -- 14.Towards further understanding of relevant service typologies for the hospitality industry. Aoife Walsh, Anne Marie Lally and Anthony Foley -- 15.The current understanding and use of revenue management in accommodation businesses in the East Coast and Midlands -- 16.Barriers to information and communication technology adoption amongst small and medium tourism enterprises: what they are and how they can be overcome. Seán Duffy -- 17.The evolution of electronic distribution: a case study of the Castletroy Park Hotel, Limerick. Aisling Nagle and Sinéad O'Leary.

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