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Business-to-business marketing management [electronic resource] : strategies, cases and solutions / edited by Mark S. Glynn, Arch G. Woodside.

Contributor(s): Material type: TextTextSeries: Advances in business marketing & purchasing ; v. 18.Publication details: Bingley, U.K. : Emerald, 2012.Edition: 1st edDescription: xiv, 355 p. : illSubject(s): Genre/Form: LOC classification:
  • HF5415.1263 .B87 2012
Online resources:
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Item type Current library Call number Status Date due Barcode
Ebook TUS: Midlands, Main Library Athlone Online eBook (Browse shelf(Opens below)) Available

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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