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Predictive analytics [electronic resource] : the power to predict who will click, buy, lie, or die / Eric Siegel.

By: Contributor(s): Material type: TextTextPublication details: Hoboken, N.J. : Wiley, c2013.Description: xvii, 302 p. : illSubject(s): Genre/Form: DDC classification:
  • 303.49 23
LOC classification:
  • H61.4 .S54 2013
Online resources:
Contents:
Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk.
Holdings
Item type Current library Call number Status Date due Barcode
Ebook TUS: Midlands, Main Library Athlone Online eBook (Browse shelf(Opens below)) Available

Includes index.

Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

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