MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01337nam a2200277 i 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
IE-AtITL |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200206114311.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
180709s2018 njua b 001|0|eng|d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781292255330 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
IE-AtITL |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
338.04 BAR |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Barringer, Bruce R., |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Entrepreneurship : |
| Remainder of title |
successfully launching new ventures / |
| Statement of responsibility, etc. |
Bruce R. Barringer, R. Duane Ireland. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Sixth edition, global edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Harlow : |
| Name of publisher, distributor, etc. |
Pearson Education, |
| Date of publication, distribution, etc. |
2019. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
617 pages ; |
| Dimensions |
27cm. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Part I.Decision to become an entrepreneur |
| -- |
1.Introduction to entrepreneurship |
| -- |
2.Developing successful business ideas |
| -- |
3.Feasibility analysis |
| -- |
4.Developing an effective business model |
| -- |
5.Industry and competitor analysis |
| -- |
6.Writing a business plan |
| -- |
Part 3.Moving from an idea to an entrepreneurial firm |
| -- |
11.Unique marketing issues |
| -- |
12.The importance of intellectual property |
| -- |
13.Preparing for and evaluating the challenges of growth |
| -- |
14.Strategies for firm growth |
| -- |
15.Franchsing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Entrepreneurship. |
| 9 (RLIN) |
4846 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
New business enterprises. |
| 9 (RLIN) |
4845 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ireland, R. Duane, |
| Relator term |
author. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Long Loan |