Bricks matter the role of supply chains in building market-driven differentiation /
Cecere, Lora M.
Bricks matter the role of supply chains in building market-driven differentiation / [electronic resource] : Lora M. Cecere, Charles W. Chase. - Hoboken : Wiley, 2012. - xvi, 303 p. : ill. - Wiley & SAS business series . - Wiley and SAS business series. .
Includes bibliographical references and index.
Foreword -- Preface -- Bricks matter -- Building value networks -- The new world of demand management : demand sensing, shaping, and translation -- The new world of supply management -- About the authors -- Index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Business logistics.
Electronic books.
HD38.5 / .C343 2012
658.7
Bricks matter the role of supply chains in building market-driven differentiation / [electronic resource] : Lora M. Cecere, Charles W. Chase. - Hoboken : Wiley, 2012. - xvi, 303 p. : ill. - Wiley & SAS business series . - Wiley and SAS business series. .
Includes bibliographical references and index.
Foreword -- Preface -- Bricks matter -- Building value networks -- The new world of demand management : demand sensing, shaping, and translation -- The new world of supply management -- About the authors -- Index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Business logistics.
Electronic books.
HD38.5 / .C343 2012
658.7