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The balanced scorecard : translating strategy into action /

Kaplan, Robert Steven.

The balanced scorecard : translating strategy into action / Robert S. Kaplan, David P. Norton. - Boston, Mass. : Harvard Business Review, c1996. - xi, 322 p. : ill. ; 24 cm.

Includes bibliographical references and index.

Includes bibliographical references and index.

The authors demonstrate here how senior executives in industries such as banking, oil and retailing are using the balanced scorecard to evaluate current performance and target future performance based on both financial and nonfinancial criteria.

9780875846514 (hbk.) : £22.95 0875846513 Đ27.40


Organizational effectiveness--Evaluation
Strategic planning.
Employee motivation.
Goal setting in personnel management.
Industrial productivity--Measurement
Business and Management.
Business strategy
Budgeting & financial management

HD56 / .K35 1996

658.4012 KAP

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