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Perspectives on marketing

Miletsky, Jason I.

Perspectives on marketing [electronic resource] / Jason I. Miletsky, Michael Hand. - Boston, Mass. ; London : Course Technology, c2009. - xvii, 377 p. : ill.

Includes index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

ISBN:

Subjects--Topical Terms:
Marketing.
Business.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5415 / .M55 2009

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