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Consumer empowerment

Consumer empowerment [electronic resource] / guest editor: Len Tiu Wright. - Bradford, England : Emerald Group Publishing, c2006. - 236p. - European Journal of Marketing ; 40, no. 9/10 .

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

ISBN:

Subjects--Topical Terms:
Consumers.
Marketing--Management.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5415 / .C67 2006

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