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Market orientation and service firm performance a research agenda /

Market orientation and service firm performance a research agenda / [electronic resource] : guest editors, Brendan J. Gray and Graham J. Hooley. - Bradford, England : Emerald Group Publishing, c2002. - 211 p. - European journal of marketing ; v.36, no. 9/10 .


Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.




Marketing.
Service industries--Marketing.


Electronic books.

HD9980.5 / .M37 2002

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