The secrets of word-of-mouth marketing how to trigger exponential sales through runaway word of mouth /
Silverman, George, 1942-
The secrets of word-of-mouth marketing how to trigger exponential sales through runaway word of mouth / [electronic resource] : by George Silverman. - New York : AMACOM, 2001. - xii, 258 p.
Includes index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Word-of-mouth advertising.
Marketing.
Electronic books.
HF5827.95 / .R67 2001
658.8
The secrets of word-of-mouth marketing how to trigger exponential sales through runaway word of mouth / [electronic resource] : by George Silverman. - New York : AMACOM, 2001. - xii, 258 p.
Includes index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Word-of-mouth advertising.
Marketing.
Electronic books.
HF5827.95 / .R67 2001
658.8