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Quantitative approaches in business studies /

Morris, Clare, 1948-

Quantitative approaches in business studies / Clare Morris. - 8th ed. - Harlow : Financial Times Prentice Hall, 2012. - xxi, 520 p. : col. ill. ; 27 cm. + 1 Internet access card

Previous ed.: 2008.

Includes bibliographical references and index.

Introduction: Why quantitative methods? Part 1 NUMBERS how we handle them 1 Tools of the trade: basic numeracy skills Part 2 NUMBERS a means of communication 2 Obtaining the figures: data and data collection 3 Presenting the figures: tables and diagrams 4 Summarising the figures: measures of location and spread 5 Measuring changes: index numbers Part 3 NUMBERS a basis for deduction 6 A firm foundation: elementary probability 7 Patterns of probability: some distributions 8 Estimating from samples: inference 9 Checking a theory: hypothesis testing 10 Making it better: statistics and quality improvement 11 Looking for connections: correlation 12 Spotting the relationship: line fitting 13 Multiple regression Part 4 NUMBERS a tool of planning 14 Planning an inventory policy: stock control and simulation 15 Forecasting: time-series, semi-log graphs and exponential smoothing 16 Allowing for interest: financial mathematics 17 Planning production levels: linear programming 18 Planning a project: network analysis 19 Quantitative methods in the student research project

This book gives an introduction to the effective use of mathematical and statistical techniques in business operations, working from first principles and building towards a complete understanding of first-level undergraduate quantitative methods.

9780273738725 (pack) : £39.82 9780273738633 (pbk.) : No price 9780273736882 (Internet access card) : No price 9780273738725


Statistical decision.
Decision making--Mathematical models
Management--Statistical methods
Business and Management.
Business mathematics & systems

HD30.215 / .M67 2012

658.4033 MOR

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