Global strategic management.
Frynas, Jedrzej George.
Global strategic management. - 2nd ed. / Jędrzej George Frynas, Kamel Mallahi. - Oxford : Oxford University Press, c2011. - xxix, 422 p. : col. ill. ; 25 cm.
Previous ed.: published as by Kamel Mallahi, Jedrzej George Frynas and Paul N. Finlay. 2005.
Includes bibliographical references and index.
Part 1.Introduction -- 1.Introduction to global strategic management -- Part II.Global strategic analysis -- 2.Global business environment: the external macro environment -- 3.Global business environment: the industry environment -- 4.Global business environment: analysis of the internal environment -- Part III.Global strategic development -- 5.Managing the internationalization process -- 6.International strategic alliances: partnership and cooperation -- 7.The subsidiary-level strategy -- 8.Headquarter-level strategy -- Part IV.Global strategic implementation -- 9.Global structures and designs -- 10.Global management of change -- Part V.Global strategic innovation -- 11.Global management of innovation and knowledge -- 12.Corporate social responsibility (CSR) and innovation.
Emphasising the essential techniques of business best practices, this title offers thorough analysis and discussions on concepts such as environmental analysis, strategy development and strategy implementation.
9780199543939 (pbk.) : £35.99 9780199543939
Globalization.
Strategic planning.
International business enterprises--Management
Business and Management.
Business & Management
Management & management techniques
Business strategy
International business
HD30.28
658.4012 MEL
Global strategic management. - 2nd ed. / Jędrzej George Frynas, Kamel Mallahi. - Oxford : Oxford University Press, c2011. - xxix, 422 p. : col. ill. ; 25 cm.
Previous ed.: published as by Kamel Mallahi, Jedrzej George Frynas and Paul N. Finlay. 2005.
Includes bibliographical references and index.
Part 1.Introduction -- 1.Introduction to global strategic management -- Part II.Global strategic analysis -- 2.Global business environment: the external macro environment -- 3.Global business environment: the industry environment -- 4.Global business environment: analysis of the internal environment -- Part III.Global strategic development -- 5.Managing the internationalization process -- 6.International strategic alliances: partnership and cooperation -- 7.The subsidiary-level strategy -- 8.Headquarter-level strategy -- Part IV.Global strategic implementation -- 9.Global structures and designs -- 10.Global management of change -- Part V.Global strategic innovation -- 11.Global management of innovation and knowledge -- 12.Corporate social responsibility (CSR) and innovation.
Emphasising the essential techniques of business best practices, this title offers thorough analysis and discussions on concepts such as environmental analysis, strategy development and strategy implementation.
9780199543939 (pbk.) : £35.99 9780199543939
Globalization.
Strategic planning.
International business enterprises--Management
Business and Management.
Business & Management
Management & management techniques
Business strategy
International business
HD30.28
658.4012 MEL