Qualitative marketing research
Qualitative marketing research [electronic resource] /
David Carson ... [el al.].
- London ; Thousand Oaks, Calif. : SAGE, 2001.
- xii, 239 p. : ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Qualitative research.
Marketing research.
Electronic books.
HF5415.2 / .Q328 2001
658.8/3
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Qualitative research.
Marketing research.
Electronic books.
HF5415.2 / .Q328 2001
658.8/3