Business and its environment /
Baron, David P.
Business and its environment / David P. Baron. - 6th ed. - Upper Saddle River : Pearson/Prentice Hall, c2010. - xx, 812 p. : ill. ; 28 cm.
"International edition"--Cover. Includes index.
Includes bibliographical references (p. 784 - 795) and index.
Part I: Strategy and the nonmarket environment -- 1.Market and nonmarket environments -- 2.Integrated strategy -- 3.The news media and nonmarket issues -- 4.Private politics -- 5.Crisis management -- Part II.Public politicis and nonmarket strategy -- 6.Nonmarket analysis for business -- 7.Nonmarket strategies for government arenas -- 8.Implementing nonmarket strategies in government arenas -- Part III.Government and markets -- 9.Antitrust: economics, law, and politics -- 10.Regulation: law, economics, and politics -- 11.Environmental management and sustainability -- 12.Law and markets -- 13.Information industries and nonmarket issues -- Part IV.Global nonmarket strategy -- 14.The political economy of Japan - 15.The political economy of the European Union -- 16.China: history, culture, and political economy -- 17.Emerging markets -- 18.The political economy of international trade policy -- Part V.Ethics and corporate social responsiblity -- 19.Corporate social responsibility -- 20.Ethics systems: utilitarianism -- 21.Ethics systems: rights and justic -- 22.Implementing ethics systems -- 23.Ethics issues in international business.
9780138005061 (pbk.) 9780138005061
2008052712
Social responsibility of business.
Industrial policy.
Commercial law.
Business ethics.
Business & Management
658.408 BAR
Business and its environment / David P. Baron. - 6th ed. - Upper Saddle River : Pearson/Prentice Hall, c2010. - xx, 812 p. : ill. ; 28 cm.
"International edition"--Cover. Includes index.
Includes bibliographical references (p. 784 - 795) and index.
Part I: Strategy and the nonmarket environment -- 1.Market and nonmarket environments -- 2.Integrated strategy -- 3.The news media and nonmarket issues -- 4.Private politics -- 5.Crisis management -- Part II.Public politicis and nonmarket strategy -- 6.Nonmarket analysis for business -- 7.Nonmarket strategies for government arenas -- 8.Implementing nonmarket strategies in government arenas -- Part III.Government and markets -- 9.Antitrust: economics, law, and politics -- 10.Regulation: law, economics, and politics -- 11.Environmental management and sustainability -- 12.Law and markets -- 13.Information industries and nonmarket issues -- Part IV.Global nonmarket strategy -- 14.The political economy of Japan - 15.The political economy of the European Union -- 16.China: history, culture, and political economy -- 17.Emerging markets -- 18.The political economy of international trade policy -- Part V.Ethics and corporate social responsiblity -- 19.Corporate social responsibility -- 20.Ethics systems: utilitarianism -- 21.Ethics systems: rights and justic -- 22.Implementing ethics systems -- 23.Ethics issues in international business.
9780138005061 (pbk.) 9780138005061
2008052712
Social responsibility of business.
Industrial policy.
Commercial law.
Business ethics.
Business & Management
658.408 BAR