Normal view MARC view ISBD view

Marketing : an introductory text /

Barker, Michael J. 1935-

Marketing : an introductory text / Michael J. Baker. - 4th ed. - Basingstoke : Macmillan, 1985. - [488]p. ; 24cm.

Previous ed.: 1979.

ISBN: 9780333391006 (pbk) : £8.95 9780333390993 (cased) : £25.00 0333391004 (pbk) : Đ8.95

Subjects--Topical Terms:
Marketing.
Management & management techniques

Subjects--Index Terms: Marketing

LC Class. No.: HF5415

Dewey Class. No.: 658.8 BAK

Place hold
Place recall
Print
Add to your cart (remove)
Send to device
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD