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Tourism and hotel development in China : from political to economic success /

Zhang, Hanqin Qiu.

Tourism and hotel development in China : from political to economic success / Hanqin Qiu Zhang, Ray Pine, Terry Lam. - New York : Haworth Hospitality Press/International Business Press, c2005. - xiii, 297 p. : ill. ; 23 cm.

Includes bibliographical references (p. 275-287) and index.

1.Introduction: background information on China -- 2.Historical review of tourism -- 3.China\'s inbound travel -- 4.Domestic tourism -- 5.China\'s outbound travel -- 6.The evolution of national tourism policies -- 7.The Government\'s role in developing tourism in China -- 8.Tourism policy implementation in China -- 9.China travel services -- 10.World hotel development trends and their influence on China\'s hotel industry -- 11.China\'s hotel industry development since 1978 -- 13.Hotel operations in China: outsourcing -- 14.Compensation and incentive management in Chinese hotels -- 15.Employee motivation in Chinese hotels -- 16.The potential of China\'s tourism and hotel industry.

078901257X (hard : alk. paper) 0789012588 (soft : alk. paper) €26.38 9780789012579 (hard : alk. paper) 9780789012586 (soft : alk. paper)

2004005907


Tourism--Planning.--China
Hotels--Planning.--China

338.479151 ZHA

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