Managing creativity and innovation.
Managing creativity and innovation.
- Boston, Mass. : Harvard Business School, 2003.
- xv, 171 p. : ill. ; 24 cm.
- Harvard business essentials .
- The Harvard business essentials series .
Includes bibliographical references (p. 163-165) and index.
1.Types of innovation -- 2.The S-curve -- 3.Idea generation -- 4.Recognizing opportunities -- 5.Moving innovation to market -- 6.Creativity and creative groups -- 7.Enhancing creativity -- 8.What leaders must do -- Appendix A: The time value of money -- Appendix B: Useful implementation tools.
Offering insight into the manager's role in sparking creativity and innovation in the organization, this text discusses the most effective methods for bringing innovations to market.
9781591391128 (pbk.) : �14.99 1591391121 (pbk.) �15.00
2003005543
Technological innovations--Management
New products--Management
Creative ability.
Business and Management.
Business & Management
HD45 / .H3427 2003
658.514 HAR
Includes bibliographical references (p. 163-165) and index.
1.Types of innovation -- 2.The S-curve -- 3.Idea generation -- 4.Recognizing opportunities -- 5.Moving innovation to market -- 6.Creativity and creative groups -- 7.Enhancing creativity -- 8.What leaders must do -- Appendix A: The time value of money -- Appendix B: Useful implementation tools.
Offering insight into the manager's role in sparking creativity and innovation in the organization, this text discusses the most effective methods for bringing innovations to market.
9781591391128 (pbk.) : �14.99 1591391121 (pbk.) �15.00
2003005543
Technological innovations--Management
New products--Management
Creative ability.
Business and Management.
Business & Management
HD45 / .H3427 2003
658.514 HAR