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The strategy process : concepts, contexts, cases.

The strategy process : concepts, contexts, cases. - 4th ed. / Henry Mintzberg ... [et al.]. - Harlow : Pearson Education, 2003. - xvi, 496, 489 p. : ill., map ; 26 cm.

Previous ed.: published as by Henry Mintzberg and James Brian Quinn: London: Prentice Hall International, 1996. Global 4th ed. on cover. - Also described as 2nd European ed. Previous ed. [i.e. 3rd international ed.]: / by Henry Mintzberg and James Brian Quinn. London : Prentice Hall International, 1996.

Includes bibliography and index.

The new edition of Strategy Process retains the basic readings and cases approach of earlier editions, but presents an up-to-date look at how actual companies act strategically, and the research driving them.

9780273651208 (pbk.) : �29.99 027365120X(pbk.) �61.53

2002025120


Strategic planning.
Strategic planning--Case studies
Business and Management.
Business strategy

HD30.28 / .Q53 2003

658.4012 MIN

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